Samseong-dong

Seoul

Samseong-dong which includes interior views
Samseong-dong
Samseong-dong featuring interior views and shopping as well as a small group of people
Samseong-dong showing interior views, shopping and signage
Samseong-dong showing a city and a high-rise building
With one of Asia’s biggest underground malls, sky-high buildings and international brands, this glitzy Seoul district is also the unlikely home of several historic sites.

Visit Seoul’s Samseong-dong area to discover different facets of the South Korean capital’s character all at once. Home to the massive COEX Convention and Exhibition Center, the district draws countless suited men and women daily. Alongside the purposeful businesspeople, thousands of shoppers drift down the corridors of the underground COEX Shopping Mall. Elsewhere, peaceful sites of historic and religious significance offer a complete change of pace.

Whether or not you plan to spend money, a visit to the impressive COEX Shopping Mall is an entertaining activity. Wander the brightly lit hallways of one of the largest underground shopping malls in Asia, stopping in the many stores selling unusual items or unique local brands. When you get hungry, dine at one of the mall’s dozens of restaurants. Bring the kids and set aside time to meet the beautiful marine creatures that live in the COEX Aquarium.

There is no need to venture out of the complex to find after-dark entertainment. Enjoy a movie at the mall’s Megabox theater or see a live musical at the COEX Artium.

Above ground, explore streets lined with futuristic towering buildings. Look up and see office workers at their desks behind hundreds of windows. When you are ready to escape the urban environment, stroll through the leafy Seolleung Burial Grounds. As well as being very scenic, this green space has historic importance, as it was built for the Joseon Dynasty monarchs.

Another place to find peace in Samseong-dong is the beautiful Bongeunsa TempleOpens in a new window, which is over 1,000 years old. Plan ahead and you can even stay here. The Bongeunsa templestay program allows visitors to sleep in the building and follow the daily rhythms of the lives led by Buddhist monks.

Reach all of Samseong-dong’s attractions easily from Samseong station, which is well connected to the rest of the city. Allow ample time to explore the subterranean reaches of this area, as their size is not to be underestimated.


Popular places to visit

Things to do


Top hotels in Samseong-dong

L7 GANGNAM by LOTTE
L7 GANGNAM by LOTTE
4 out of 5
415 Teheran-ro, Gangnam-gu, Seoul
The price is S$174 per night from 30 Mar to 31 Mar
S$174
includes taxes & fees
30 Mar - 31 Mar
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff and the clean ...
9/10 Wonderful! (1,442 reviews)
Great service and location
"Great stay but bathroom cleaning and room cleaning was not as thorough as it was before. Location and service was excellent. Front desk staff are very helpful and courteous. Driving into the parking lot is quite a challenge because the drive way is so narrow. Large sedans or SUVs will have a hard ..."

Reviewed on 20 Mar,2025

L7 GANGNAM by LOTTE
Grand InterContinental Seoul Parnas by IHG
Grand InterContinental Seoul Parnas by IHG
5 out of 5
521, Teheran-ro, Gangnam-gu, Seoul
The price is S$423 per night from 21 Apr to 22 Apr
S$423
includes taxes & fees
21 Apr - 22 Apr
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, free parking, and 3 restaurants. Our guests praise the helpful staff and the property condition in ...
9.4/10 Exceptional! (1,011 reviews)
"A very nice location and shopping mall."

Reviewed on 19 Mar,2025

Grand InterContinental Seoul Parnas by IHG
Shilla Stay Samsung COEX Center
Shilla Stay Samsung COEX Center
4 out of 5
506, Yeongdong-daero, Seoul, Seoul
Fully refundableReserve now, pay when you stay
The price is S$172 per night from 31 Mar to 1 Apr
S$172
includes taxes & fees
31 Mar - 1 Apr
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, a rooftop terrace, and breakfast (surcharge). Our guests praise the clean rooms in our ...
8.2/10 Very Good! (1,006 reviews)
"Breakfast buffet was phenomenal. Clean rooms and large."

Reviewed on 4 Mar,2025

Shilla Stay Samsung COEX Center
HOTEL THE BOTANIK SEWOON MYEONGDONG
HOTEL THE BOTANIK SEWOON MYEONGDONG
4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu, Seoul
The price is S$275 per night from 30 Mar to 31 Mar
S$275
includes taxes & fees
30 Mar - 31 Mar
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Namdaemun Market are ...
9/10 Wonderful! (68 reviews)
"It felt very modern while trying to make good use of space."

Reviewed on 24 Mar,2025

HOTEL THE BOTANIK SEWOON MYEONGDONG
Mercure Ambassador Seoul Magok
Mercure Ambassador Seoul Magok
143 Magokjungang-ro, Gangseo-gu, Seoul
The price is S$141 per night from 22 Apr to 23 Apr
S$141
includes taxes & fees
22 Apr - 23 Apr
Stay at this hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Lotte Mall Gimpo Airport and Hyundai Premium Outlet ...
9.2/10 Wonderful! (84 reviews)
"brand new hotel with very kind staffs"

Reviewed on 23 Mar,2025

Mercure Ambassador Seoul Magok
Roynet Hotel Seoul Mapo
Roynet Hotel Seoul Mapo
3.5 out of 5
67, Mapo-daero, Mapo-gu, Seoul
The price is S$179 per night from 13 Apr to 14 Apr
S$179
includes taxes & fees
13 Apr - 14 Apr
Stay at this 3.5-star business-friendly hotel in Seoul. Enjoy breakfast (surcharge), a fitness center, and parking (surcharge). Our guests praise the helpful ...
9.2/10 Wonderful! (839 reviews)
"It is accessible to transports, good location, clean, amazing staff and restaurants in the building."

Reviewed on 11 Mar,2025

Roynet Hotel Seoul Mapo
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Samseong-dong

Default Image

Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Bongeunsa Temple and Seven Luck Casino Seoul Gangnam Branch. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Default Image

Yeoksam 1-dong

While you're in Yeoksam 1-dong, take in top sights like Kukkiwon or Teheranno, and hop on the metro to see more of the city at Yeoksam Station or Eonju Station.

Yeoksam 1-dong
Olympic Park showing a city, a high-rise building and landscape views

Songpa-gu

4.5/5(5 area reviews)

Consider exploring the abundant dining options in Songpa-gu. If sightseeing is on the list, Lotte World is a top attraction. Hop on the metro at Jamsil Station or Mongchontoseong Station to see more of the area.

Songpa-gu
Seocho-gu featuring modern architecture, a river or creek and a bridge

Seocho-gu

4.5/5(3 area reviews)

Consider a visit to Gangnam-daero and take some time to enjoy the abundant dining options during your time in Seocho-gu. If you want to see more of the city, jump on the metro at Yangjae Station or Nambu Bus Terminal Station.

Seocho-gu
Default Image

Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Seoul Central Mosque. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong
Default Image

Dongdaemun-gu

4/5(7 area reviews)

You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

Dongdaemun-gu


Samseong-dong