This trip along the Atlantic coastline to the city of Essaouira ensures that you see a different side of Morocco. See glorious sands, explore the traditional fishing port, try delectable seafood, and absorb the tranquility of this beach resort—one of Morocco’s most laid back regions.

Embark on your journey by heading north to the former Portuguese city of Essaouira, passing remote beaches, the Saudi Prince's palace, and the Berber village of Taghazout along the way. Your first stop is at The Bab El Marse port—home to the city’s freshest seafood. Admire the colourful floating vessels that adorn the waters, hear the jovial chatter among the local fishermen, and take in the spectacular views of the Atlantic Ocean and the Medina.

Then, travel to the Medina itself—a UNESCO-listed site—and go inside the impressive ramparts. Meet local tradesmen selling handicrafts, rugs, authentic spices, and much more. Be sure to stop at the women's cooperative manufacturer of argan oil, and learn about the production and benefits of the famous oil.

Enjoy free time to explore the pathways of the Medina, test out your bartering skills and grab yourself a bargain, or stroll down to the beachfront and lunch at the fresh-seafood restaurants. Check out the beach and marvel at its 6.4 miles (10 km) of sand, and then head back to the town centre, where you find the Frederic Damgaard gallery—an excellent representation of the area's local artistic talent.